Counting New Beans: Intrinsic Impact and the Value of Art

TW Event

03/22/2012 - 10:00am - 1:00pm

We make art because we believe it makes better human beings.
We make art because we believe it makes being human better.

So why do we spend so much energy quantifying the economics
of what we do and so little quantifying the impact?

Find out how.

What: Counting New Beans: Intrinsic Impact and the Value of Art
Date: Thursday, March 22, 2012
Time: 10:00 am until 1:00 pm
Where: Arena Stage, The Cradle, 1102 Sixth Street, SW, Washington, DC, 20024
Who: Alan Brown, principal researcher at WolfBrown, and Clayton Lord, director of communications at Theatre Bay Area and author of the New Beans blog at ArtsJournal.com.
How to Register: Click "Sign Up" above

Noted arts researcher Alan Brown and project director Clayton Lord discuss Counting New Beans: Intrinsic Impact and the Value of Art, a new book that increases our understanding of what seeing a piece of theatre does to someone emotionally, intellectually and empathetically.

There will be a discussion with artistic leaders and patrons included in the book about the changing relationship of artists and audiences.

This event is free.

theatreWashington is proud to be a facilitator in this landmark research that includes three representatives of the Washington, DC area theatre scene.

For information on the study, click here.

Arena Stage, The Cradle
1102 Sixth Street, SW
Washington, DC 20024

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