Marketing Manager

NextStop Theatre Company, a growing non-profit in Herndon, Virginia, is seeking a creative thinker and motivated, experienced Marketing Manager, reporting to the Producing Artistic Director. The Marketing Manager will develop and oversee a strategic marketing, advertising, promotions, and engagement plan for the theatre.

Primary Responsibilities Include:

Develop and execute institutional and programmatic marketing and advertising strategies
Develop website strategy and content
Coordinate and develop all marketing imagery with graphic designer
Manage and approve social media accounts and content
Develop and manage annual marketing budget
Design and approve press kits
Review and approve newsletters and bulk patron emails
Create and distribute press releases

Necessary Qualifications:

A creative thinker, strong at initiating new ideas and concepts.
Able to devise and implement marketing strategies utilizing various mediums (print, social media, web, direct).
Proven work experience in digital marketing and social media.
Experience analyzing data and using data to refine marketing and sales techniques.
Experience of working with design and media consultants.
Excellent interpersonal and communication skills.
Ability to multi-task under pressure and prioritize multiple activities within a short timeframe.